During the summer months, FIS will present in a series of interviews some of the its most important partners, many of whom have engaged to the benefit of ski sports for many years. In the first interview, Torsten Stark, responsible for sport sponsoring at Viessmann, elaborates on his company's involvement in skiing. Viessmann www. FIS: What kind of a role does sport sponsoring play in the marketing and communication strategy of Viessmann and what is the relationship between Viessmann and ski sports? Viessmann: The engagement in sport sponsoring is an important part of our international marketing concept. There are many good reasons for such a strong involvement in winter sports including support for Cross-Country Skiing, Ski Jumping, Nordic Combined, Biathlon, and Luge.
Viessmann sport website
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Winter sports, motor sports and ball sports: For us, sports sponsoring is as natural as the quality of our products. Learn more about our commitment and passion for sports. For over 20 years, sports sponsoring has simply been a part of our business. We do it above all out of complete conviction and enthusiasm for top-class sport. Whether biathlon, ski jumping, luge, cross-country or Nordic combined: we support top athletes in numerous winter sports and accompany them on their way to success. We also promote youth work and talent in sport.
Winter sports, motor sports and ball sports: For us, sports sponsoring is as natural as the quality of our products. Learn more about our commitment and passion for sports. For more than 20 years now, sports sponsoring has been part of our philosophy. We do it above all out of full conviction and enthusiasm for top-class sport. Whether biathlon, ski jumping, luge or Nordic combination: we support top athletes of numerous winter sports and accompany them on their way to success.